Technology Guidance for Bank and Credit Union Professionals

A collection of advice by InetSolution about programming, security, design and marketing for bank and credit union professionals.

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Calculating Website ROI for Banks and Credit Unions

Posted by Jason Sherrill

For over 10 years we have worked with banks and credit union managers to design and implement online banking, internet & e-mail marketing, customer service and website solutions. In many instances, prior to our work with the organization, they had few metrics by which they measured their website's return on investment (ROI). To help our prospective clients establish a starting point for measuring ROI, we created an online Bank and Credit Union Website ROI Calculator.


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